Business Person of the Year

Alignable’s network announces that coach Trudi B. Parson of Fortify | The Business Launch Firm has been elected as Greensboro’s 2024 Business Person Of The Year making this her third consecutive win.

Coach Trudi received a special badge on her Alignable profile, recognizing this big win. This recognizes her as a leader in the entrepreneurial space who is committed to the success of those in need of strategy and resources.

Certified Mindset Facilitator

Coach Trudi is now a NCIDEA Eli Certified Mindset Facilitator using the Ice House curriculum.

The Ice House Entrepreneurship Program (IHEP) is a flexible curriculum focused on teaching North Carolinians how to achieve an entrepreneurial mindset. IHEP can be delivered in several formats: online or in-person classroom, boot camp, multi-week or as a semester class.

Ice House is designed to empower learners by exposing them to entrepreneurial thinking while immersing them in entrepreneurial experiences that will enable them to develop creativity and critical thinking, effective problem solving, communication, teamwork and other entrepreneurial skills – skills that will enable them to succeed regardless of their chosen path.

The Ice House Entrepreneurship Program is designed to develop creativity and critical thinking, effective problem solving, teamwork, and other entrepreneurial skills, enabling individuals to succeed regardless of their chosen path. We believe that the entrepreneurial mindset can foster opportunity and equity in North Carolina.